Comaxx a obtenu son nouveau design en lançant un concours :
Website design for a new sports crowdfunding platform *GUARANTEED*
Consultez le concours de Design de page web de Comaxx…
Le brief créatif
Qui sommes-nous ?
“Leen & Investeer” is a new crowdfunding platform that allows sports clubs (for example football clubs) to create a crowdfunding campaign for gathering funds. This will allow fans to donate money to help their club financially. The concept is similar to sites like Kickstarter. Every campaign will have one or more “Goals” (for example a new grass field, fix the club house, etc.). For people donating there are also “Rewards”. The higher the amount donated, the better the rewards get. The entry level donation for € 50,- might get you a shirt, but a donation of € 1.500 means you get a season pass. These donation levels and their rewards need to be very clear, and must try to entice the visitor to donate as much as possible.
Idées de style / thème
We would like a modern, clean and fairly flat design for the website. It should be focussed heavily on the crowdfunding campaign, the goals, and the ability to donate. For every crowdfunding campaign, the campaign homepage will be adjusted. It will have a different header image (with most likely different color sets every time), and the primary support color of the page will be changed to match the header image. For this first round we would like you to use the color #e1000b as the primary support color, and #12bc00 as the secondary support color. This is an example color of one of the football clubs that might participate. Please keep in mind: we do not want the entire site te become red, but just the supporting elements. The design should also still work if the support colors are changed to something completely different.
Le brief créatif
Description de la page
For now we just want a campaign homepage design concept. We will work with the winning designer in a 1-to-1 project to create some more pages, or fine-tune the design concept. CAMPAIGN HOMEPAGE Leen & Investeer will be used for multiple different sports clubs. Every club will get their own campaign homepage. The graphic design must allow these pages to be customized with a custom header image, and perhaps small changes in the color scheme. Keep this in mind when designing, the site should have a design of it’s own, but that is neutral enough to allow customization. The homepage should contain the following elements: # Basic navigation bar (with these items in Dutch: “Home”, “Over ons”, “Hoe werkt het”, “Wat krijg ik”, “Steun ons!”, “Veelgestelde vragen”) # Show a subtle “Powered by: Leen & Investeer” with the logo at the top of the page # Header image (customizable for every club) # Intro text to explain the campaign # Visual representation of the goals (see example sites for inspiration) # Visual representation of the different donation levels and rewards. Show the first 5 donation levels, and the highest one. Use these amounts/rewards: € 50 (keychain), € 100 (scarf), € 200 (pillow cases), € 500 (t-shirt with own name), € 1000 (season pass), € 10.000 (meet and greet with the players). There will most likely be more donations levels, please design a method of displaying those if the user really wants to. # Area where project updates / news can be displayed.
Do not copy the “Bart Swings” example website in terms of graphic design. We want something that is more clean and modern. We absolutely do not want any "boring" pages with a lot of text. All pages should feel fresh, and present the message clearly. In the content production we will take great care to stick to the essentials, but we need a design that caters to this as well. We also do not want the website to become crowded with content, or have sliding photos all over the place. Please keep in mind this website will not only be used for football clubs, but for other sports clubs, and perhaps completely different organizations in the future. So please do not make a completely football or sports related design.
Le brief créatif
Eventually the design should be responsive, for three categories of devices: desktop/laptop, iPad, iPhone. However, in the first round we do not expect to receive responsive designs yet. You can start by designing the desktop/laptop page, the other variants will come later. We have set-up this contest on behalf of a client of ours. In this message we would like to clarify what you as a designer can expect from us as the contest holder, and what we expect from you. OUR GOALS FOR ROUND 1 Round 1 for us is about getting as many design options as possible. These can be radically different from each other, and do not need to be completely polished yet. In the first round we’re mainly looking for creative ideas. We will rate each design on a scale of 1 to 4 stars, or eliminate design concepts that are not to our taste. The rating is not necessarily an indication of the designs that will continue to round 2. Because we act as a proxy for a number of stakeholders, it may very well happen that a design rated with 1 or 2 stars is picked to go into the finals after all. So don’t feel discouraged by a lower rating: if we think your design has no chance to go to the finals, we will eliminate it rather than give it a low ranking. OUR GOALS FOR ROUND 2 After round 1 ends we will gather all stakeholders and select the top design concepts (usually around 3 to 5). Round 2 will be focussed on fine-tuning the design concepts, experimenting with color schemes, etcetera. And of course the inner pages we requested will be designed. COMMUNICATION METHODS For this project, your contactperson will be: Wouter Daan Throughout the contest you can always send me messages through 99designs (either private, in the design feedback screen, or in the public comments box). If you want to have a quick back and forth, you can also add me on Skype to chat. My handle is: “wouterdaan”. RESPONSE TIMES We’re located in The Netherlands (timezone Amsterdam/Europe, CEST, GMT+2). We will try to respond to your messages as quickly as possible during office hours (between 09:00 and 17:00).
Chaque catégorie de design a une gamme de prix flexible pour tous les budgets. La catégorie Design de page web commence à 619 CHF.
Totalité des droits d'auteur et fichiers prêts à la production pour les supports digitaux et/ou imprimés.
Tout a commencé par un brief créatif.
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