as well as other like Activision and Atari that held their image from their roots up to today.
logo might be formal with the promise of delivering fun, modern and at the same time retro.
"jemchicomac" means nothing at all and can be easily related to an object, icon or animal of the designer choice. pixelated elements can be combined with 80s disco culture or polished web 2.0 elements, but nothing above is required.
some games will have paid content, hence a bit of formality and trust vs the brand will be considered
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