We are a martial arts (karate) academy that provides clients with a safe and effective way to learn karate & self defense, in clean and friendly environment. There is a good balance between traditional values and modern approach to teaching and training. Target audience would be upper middle class, students of all ages from 4 to 55
Adults tend to be successful working professionals (Lawyers, doctors, real-estate professionals) looking for a place where they learn self defense, get a workout, and have fun.
The kids come train with us to have fun but also to learn discipline, respect, and build their confidence in all areas with the life skills that are instilled in them through our training.
We're located in south bay California, but we wan't a logo that transcends the location in order to facilitate expansion.
Are values include: hard work, excellence, honor, (truly earned and deserved based on merit, as apposed to handing them a belt or trophy just for showing up) courage, strength, confidence, patience and commitment.