Radicle Farm Company (RadFarm) is looking for an innovative logo for our new salad greens product.
The greens will be a mix of the familiar such as arugula, kales, and lettuces and intriguing (lesser known asian/italian/typically foraged greens). They will remain on their root mass while they are packaged so that they maintain their freshness, vibrancy, taste and texture.
As for the name, the radicle is the first root that emerges from the seed (although the connection to radical is not completely accidental of course.) We wish to be seen as natural, healthy and vibrant, while still maintaining a sense of modernity and sleekness.
We are going to create a product that is not merely slightly better than the typical slimy bag/box of greens purchased at your supermarket. We want to fundamentally change the way that salad greens are seen by the consumer. They will be beautiful, distinct, healthy, and most importantly, tasty.