UtahSkiGear.com is site for online and local sales of new and used ski equipment, clothing and accessories.
I have worked full and part time as a ski instructor for over a decade I am looking to get into the ski niche.
We expect to serve 3 markets in this industry; Skis, Ski Clothing, and Ski Accessories including an emphasis on ski tuning supplies, such as ski wax, edge sharpening tools, etc.
The skis will be new and used and will run from older used skis for beginners to high end skis specific purposes such as is Powder or racing applications.
Our clothing will be a mix of new closeout name brand items such as Patagonia, as well as gently used items. The clothing may include non ski specific clothing as well as long as it is outdoor oriented. This is a mid to affluent market.
The ski accessories will include hard to find tuning times used by passionate individuals that want to service their own skis, such as amateur racers. This group would be more affluent. Part of the market will be looking to cut down maintenance cost of their equipment.
We will sell the clothing, tuning and other accessories primarily online and expect some ski sales locally as well as online.
Possibly design elements to include a skier, mountain profile, or Utah state outline, but image used, if any should not take away from clarity of text. "Word Mark" would also is also a possible Logo type.